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End. x Salomon Part 2

Fashion meets foraging. XT-6 Porcini.

Forager's journey

Working closely with the in house creative team at END we dive into the world of foraging as part of an Integrated creative campaign for the the launch of Pt.2 of the END. x Salomon collaboration. This time for the XT-6 Porcini, brought to life with a film featuring chef Laurent Dagenais, lifestyle and product photography plus social content specific to both London and New York launches.

Stories written with numbers

98%

Sell through on day of launch

1 x

Insta chef’s first Wetherspoon’s experience

This partnership with END. exemplifies the power of creative collaboration. We are proud to support them in unveiling their collaboration with Salomon through our brand activation expertise, creating content that resonates with their audience.

— Bob Sanderson Design Director.

“Working with Jaywing has been a pleasure. From concept to post-production, they have been very attentive, collaborative, and creative without diminishing the END. vision. Their expertise, along with ours, was a great fit for the campaign! We look forward to working with them again.”

— Louise Amos. Creative production manager. END.