Exploring AI part four: What is machine learning?
How does machine learning work? How can an algorithm learn from data? And why should you care? Having knowledge of how machine learning works is helpful in understanding where and how it can be readily applied to solve a task, and where it can't and why.
Thumbstopping: Leverage Influencers' Creativity
The power of influence is nothing new to marketers or to customers; what was once reserved for Hollywood endorsements has now shifted to a new crowd of celeb, capturing audiences through their own creative and attracting brands through their audience reach.