Jaywing scoop Gold and Silver at the 2018 W3 Awards
Jaywing have scooped Gold and Silver trophies in this year’s W3 awards, which honour ‘the best of the web’.
The Gold accolade was awarded for the agency’s work for the University of Portsmouth, giving the project top ranking in the General Websites - Education and University category.
Personalise customer experiences in just 5 steps by connecting online and offline data
John McDermott discusses how to gather and merge the data you need to improve the relevancy and cost effectiveness of your communications and to save wasted expenditure in just five steps.
Why accurately measuring ROI is key to successful data driven attribution
Data-driven attribution is the best way to assign value to marketing touchpoints throughout the customer journey and determine which marketing activities are the most effective. Pete Sewart, Jaywing’s Head of Data Science, explains how you can get to grips with attribution.