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Decision

AI-Driven PPC for maximum impact

 

 

Harness the power of relevance and authenticity

Drive smarter PPC campaigns with real-time optimisation from Decision.

Decision is an AI-powered PPC management platform that automates and optimises every aspect of pay-per-click campaigns. From bid adjustments and keyword targeting to balancing organic and paid search, Decision ensures maximum ad performance while reducing costs. By responding to real-time market and competitor changes, Decision frees up teams to focus on strategy while delivering high ROI on PPC investments.

For ADT, Decision’s optimisation led to a 41% increase in closed sales from PPC and a 30% uplift in qualified leads, all while reducing the cost-per-lead by over 50%. This streamlined PPC approach enables ADT to maximise performance and spend efficiently, using data-driven insights to enhance both reach and engagement.

Key benefits

  • Automated bid and keyword adjustments for real-time optimisation
  • Competitive tracking and responsive market adjustments
  • Balances organic and paid search to maximise ad reach

Action it drives

  • Real-time PPC management: We will automate time-consuming tasks, letting your team focus on high-level strategies.
  • Cost efficiency and ROI: We can continuously adjusts bids and keywords to reduce costs and enhance ad performance.

Automate, optimise, and drive results that matter with Decision