Uncover game-changing predictions and expert analysis from our industry-leading specialists, Malcolm Clifford, Data Science Strategy Director, and Joe Crawforth, Head of Research and Development. This unmissable event will address the key challenges facing marketers in 2025.
Whether you're feeling uncertain about regulatory complexities, unconfident in the quality of your data, or unsure where to begin with hyper-personalisation - Malcolm and Joe will be providing their thoughts, opinions and insights on all of the above, and so much more.
Our webinar provides you with the unique opportunity to gain an unfair advantage. You can look forward to exclusive insights and ideas on how you can harness the power of AI in your organisation.
With over 35 years of experience between them, Malcolm and Joe are equipped with the knowledge and expertise to support you in building an AI strategy that transforms your challenges into opportunities.
Register before December 20th 2024 for the chance to receive a personalised workshop with our experts. We'll identify where your company currently tracks against the competition in terms of your AI implementation, and how you can get ahead in 2025.
The Lab's Technology and Strategy Leader
As Lab Leader, Malcolm oversees the strategic direction and daily operations, guiding the team’s efforts to deliver cutting-edge data science solutions. Malcolm’s experience in predictive analytics, statistical modelling, and data-driven strategy has made him a key figure in the evolution of Jaywing’s data capabilities. As ‘Employee No4’ when Jaywing started 25 years ago, Malcolm was blazing a trail in this field when most agencies still thought data was Jean-Luc Picard’s android friend from Star Trek: The Next Generation.
The Lab's AI Research and Development Leader
With over a decade’s experience in marketing analytics, natural language processing (NLP), and backend software solutions, Joe is instrumental in building advanced AI applications that power smarter marketing strategies. Joe has worked with high-profile clients such as Fair4All Finance and ADT, while his passion for exploring the future of AI, including collaborations with the likes of Google, ensures that The Accelerator Lab remains at the cutting edge of technological innovation. He remains disappointed that AI cannot definitively predict whether Leeds United will be promoted this season.
